Qingdao — On December 14, 2023, Qing’an Optoelectronics held its highly anticipated annual strategic launch event. Industry guests, nationwide channel distributors, engineering partners, and media representatives gathered on site to witness together. The digital smart factory has officially launched, the second-generation Elite series products were unveiled globally, and the Shandong Province warehouse‑transfer depot was officially inaugurated and put into operation. Three major milestones have marked the completion of a comprehensive, end-to-end industrial-chain upgrade, integrating smart manufacturing, product iteration, and regional supply chain management.

This launch event marks Qing’an Optoelectronics’ comprehensive showcase of its longstanding expertise in the optoelectronic display industry. Through three core initiatives—intelligent manufacturing upgrades, product innovation, and accelerated logistics—the company has streamlined the entire end-to-end value chain, from R&D and production to warehousing and delivery, addressing regional distribution gaps and delivering a one-stop procurement service system that is more efficient, cost‑effective, and backed by robust delivery guarantees for customers in Shandong and across northern China.

I. The digital intelligent factory has officially launched, marking the entry into a new phase of digital and intelligent manufacturing.

At the event, a launch ceremony was held for the digital smart factory, marking the full-scale implementation of digitalization across Qing’an Optoelectronics’ production and manufacturing system. The new facility is equipped with a complete set of automated production lines, an MES manufacturing management system, AI‑powered visual quality inspection, and an intelligent warehousing and material‑flow system, enabling end‑to‑end data connectivity and automated control across the entire process—from raw‑material processing and module assembly to finished‑product testing. Compared with traditional manufacturing, the digital factory significantly boosts throughput, ensures stringent product consistency, and reduces human error while shortening lead times. Leveraging digital twin technology for real-time monitoring of production conditions, every batch of products can be traced throughout its entire lifecycle, firmly establishing quality at the source and laying a robust capacity foundation for the mass production and delivery of the second‑generation Jingrui series. This transition propels the company from conventional machining and manufacturing toward a modern, intelligent factory.

II. The second-generation Jingrui series unveils its latest flagship models, featuring a comprehensive performance upgrade.

At the core segment of the press conference, Qing’an Optoelectronics officially unveiled its brand-new… Elite Generation 2 Optoelectronic display product lineup. The R&D team provided an on-site overview of the latest technological advancements, highlighting comprehensive upgrades across five key areas: display quality, thermal management, protection ratings, energy efficiency, and installation compatibility—making the products ideal for a wide range of applications, including stage rentals, commercial large‑screen displays, outdoor projects, and indoor retail environments. Addressing the pain points of distributors and system integrators, the Elite Series Gen 2 strikes a balance between robust durability and cost‑effectiveness. Its standardized module design simplifies disassembly, installation, and maintenance, while supporting multiple complementary solutions to significantly reduce customers’ long‑term operational and maintenance expenses. At the event, new channel‑support policies were unveiled, with pricing that is more competitive in the market. Leveraging the company’s proprietary smart‑factory production capabilities, the brand ensures stable, ready‑to‑ship supply for large‑volume orders, helping partners strengthen their market position.

III. The Shandong Provincial Allocation Warehouse was officially inaugurated, establishing a rapid delivery network in Northern China.

The press conference was completed simultaneously. Inauguration Ceremony for the Shandong Province Warehouse Allocation Depot , establishing a northern core hub to optimize Qing’an Optoelectronics’ nationwide warehousing network. The Shandong distribution warehouse stocks an extensive inventory of finished products, modules, and components, covering both the Elite 2nd‑generation series and the full range of standard offerings. Leveraging its strategic location within the province, it delivers same‑day or next‑day within Shandong and enables rapid intra‑regional transfers across North China, effectively addressing longstanding industry pain points such as lengthy long‑distance shipping times, slow restocking, and delayed after‑sales product exchanges. The warehouse‑logistics system is seamlessly integrated with the digital factory and the online ordering platform, enabling direct supply from the factory to regional warehouses, eliminating multi‑tiered transit markups. Orders are processed swiftly for immediate dispatch, significantly enhancing efficiency in inventory management, replenishment, and after‑sales replacements, while substantially reducing channel partners’ working capital requirements and logistics costs. This creates a highly efficient closed loop: “factory production – regional warehousing – end‑customer delivery.”

Corporate Message: A Three‑Pronged Strategy to Co‑Develop Markets with Our Partners

In his address, Guan Shaoxing, Chairman of Qing’an Optoelectronics, stated that the simultaneous launch of a smart factory, the second-generation Jingrui product line, and a Shandong distribution warehouse represents a pivotal strategic move to strengthen the company’s three core competencies: manufacturing capacity, product innovation, and supply-chain efficiency. The digital factory ensures both production capacity and quality, the second-generation Jingrui products establish a distinctive market advantage, and the Shandong distribution center shortens regional delivery lead times; together, these initiatives create a seamless industrial闭环. Looking ahead, Qing’an Optoelectronics will continue to refine its intelligent manufacturing system, expand its Jingrui product portfolio, and steadily increase its provincial‑level warehousing network, thereby empowering partners nationwide with stable production capacity, premium‑quality products, rapid logistics, and supportive policies, and working hand in hand to achieve mutual success in the northern optoelectronics display market.

The press conference marking the simultaneous launch of the three major projects concluded successfully, signaling Qing’an Optoelectronics’ leap forward across production, product development, and logistics. Leveraging its end-to-end integrated strengths, the company has set a new benchmark for the industry’s digitalization and operational efficiency.